HELIOS INGREDIENTS
For a premium B2B wholesale supplier, a digital platform must serve as both a high-converting storefront and an authoritative industry resource. Helios Ingredients entered a highly competitive UK and European landscape dominated by legacy commodity brokers. They required a complete digital transformation: a brand-new, enterprise-grade website built from scratch, followed by a high-velocity SEO strategy to capture high-intent commercial search traffic from procurement managers.
Bespoke Web Engineering
We architected and developed the Helios Ingredients platform entirely from scratch. We designed a custom, high-performance interface specifically tailored to the B2B procurement journey, allowing buyers to navigate complex ingredient catalogs with zero friction.
Enterprise Infrastructure & Speed
We introduced advanced page caching and enabled file minification, successfully saving 6.5MB in payload weight. This drove an immediate, measurable improvement in load times, ensuring maximum algorithmic favorability.
B2B Commercial Intent Overhaul
We executed a comprehensive overhaul of meta descriptions across all category hubs, embedding high-converting B2B terms such as "wholesale," "bulk supplier," and "UK & EU food manufacturers".
AI-Ready Authority
Our targeted content and structured schema updates resulted in Helios Ingredients being highlighted as a top supplier within the Google AI Overview for critical commercial queries like "bulk vine fruits supplier uk".
What We Built
A complete digital transformation, from architecture and design through launch and ongoing performance.
Numbers That Matter
“Moving an entire website's average rank onto Page 1 is a massive indicator of rising domain authority and Google's absolute trust in your content structure.”
What We Delivered
Delivered a brand-new, enterprise-grade website engineered for the B2B procurement journey, with page caching and minification saving 6.5MB in payload weight.
Grew total organic impressions 44% in a single 6-month period, expanding the brand’s digital footprint across the UK and EU.
Lifted the site’s average organic position from 14.1 to 8.8, moving the keyword portfolio onto Page 1 of Google.
Secured 11 target keywords in the top 3 positions, including the #1 rank for "bulk creamed coconut supplier uk," "bulk almond paste supplier uk," "bulk nibbed almonds supplier uk," and "bulk coconut milk uk."
Let's build something.
Tell us about your next technology project, platform migration, or market visibility targets. Our technical team will evaluate your brief and respond with an operational framework within one business day.